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FOR REMOTE WORKERS AND DIGITAL NOMADS
A quick search for “types of marketing” on the Internet returns over 7 billion results. Marketing as an area of expertise is so diverse. You can have knowledge in marketing sub-units, but you should develop strong skills to stay competent.
So what can you do to become a better leader? Check out these top skills for marketing managers you can apply directly. Leadership and coaching skills You’re a leader by default, but have you known of the core competencies for a successful marketing manager? Leadership Management defines these in five crucial bullet points: - Communication skills - Planning and organising - Problem solving and decision-making - Developing and coaching others - Building relationships (internal and external) It is important to brush up these skills to become a marketing expert. Networking We can’t stress enough how life-changing professional relationships can be. Surrounding yourself with a network of key people, you open doors for many opportunities that otherwise you wouldn’t have. This applies not only to fresh graduates, who are new to the job market and have fewer connections, to higher-level leaders like marketing managers. Knowing a group of professionals, you can identify any skill gaps you may have, utilize the resources at hand, and advance your career. When things get rough, you also have a network of support from those who know how challenging it could be in your situation. And yes, networking isn’t just about giving-and-taking: It’s about forming meaningful and long-lasting connections in the context of work. Excellent multi-tasking skills Multitasking is still a heated debate: Some think it’s bad to carry on with many tasks at the same time, while others think it’s a matter of priority. Whatever the reason, it’s clear that marketing managers are expected to manage a team to deliver the best results. Pressure to become more efficient at work is unavoidable. These leaders can only sharpen their multi-tasking skills to succeed at work. The more important reason for a marketing manager to improve multitasking abilities is job demands. The higher you climb the career ladder, the more cross-functional work you sometimes have to take on to ensure quality outcomes. In other words, a marketing manager should know about sales, HR & recruitment, or finance & accounting to effectively cooperate with other departments and guarantee the quality of work results. But don’t worry. We’ve got your back with these two tips to multitask more effectively: Prioritize tasks based on urgency and importanceLet’s face it: You cannot do everything at the same time and expect excellent results. As a marketing manager, use the best resources you have at hand: Talents. For high priority tasks, you can do them yourself or assign them to someone and follow up closely. For lower priority tasks, you can also delegate to your team members and check in at fewer frequencies. Plan your days and weeks beforehandIf you read further, you’ll learn why a few minutes of planning will save you hours every day. The benefits of planning are here, to name but a few: - Better organize your days/weeks - Be more productive at what you do - Save your energy for high-priority tasks You can also refer to the best planning tools for marketing managers. Become a better marketing manager with Waw Asia At Waw Asia, we offer you not only authentic remote positions, but we also have multiple resources to grow your career. Follow these simple steps to join our thriving remote community: - Register for an account - Choose your subscription plan - Browse and apply to the job of your choice Be a more successful marketing manager from now on. We can help you with it!
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AuthorThe Remote Worker Archives
January 2022
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